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And That's A Wrap: Sproutworks Closes Its Last Retail Location

You would have thought it would end differently. Shanghai in early 2013 was a hard place to find Western-style vegetarian food and the green trend among Chinese was just emerging. Into that environmen...
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Last updated: 2020-04-26
You would have thought it would end differently. Shanghai in early 2013 was a hard place to find Western-style vegetarian food and the green trend among Chinese was just emerging. Into that environment stepped , a pretty bold idea. It was super vegetarian-friendly, with like a dozen prepared salads and sides to choose from, as well as meat dishes. It loudly told you that "I'm not your Ayi, clean up after yourself", plastered on the wall. It offered homemade teas and drinks with copious amounts of sugar. And people loved it. Rightly so. They went from one shop on Donghu Lu to branches on Huashan Lu near the (ex-Hilton), in the south plaza of and on Taixing Lu under . There were more in Hongqiao and Pudong and a spin-off, Ban Ban, in . But that all ended quietly this past week when , the last hold-out, shut its doors. So, what happened?

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